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Bet365 is a UK-based betting firm that was originally founded back in 2000. It is owned by the Coates family who also own Premier League football club Stoke City with Peter Coates presiding in the role of chairman.
The bookmaker is fully licensed by the Government of Gibraltar and regulated by the Gibraltar Gambling Commissioner. Its parent company Bet365 Group Limited is licensed by the UK Gambling Commission.
Operating profits for the fiscal year of 2015 increased on a year-by-year basis by 26.5% to £409 million. Revenue also saw an increase by 15% on a year-by-year basis to just under £1.5 billion. It boasts over 21 million customers worldwide across all its offerings. The firm also employs over 3,000 people.
It is a brand that has not been without its controversies. Peter Coates notoriously donated a large sum of money to the ruling Labour government just a short amount of time before the government introduced a more relaxed gambling legislation that benefited companies such as Bet365.
However, these controversies are outweighed by the number of awards the bookmaker has won over the years. The prestigious eGaming Review magazine ranked Bet365 as the number one internet gaming firm for three years in a row between 2010 and 2012. It also won the acclaimed eGaming Review Operator of the Year award in 2010.